ActiveCampaign vs Ghost (Pro): cost by list size
At 1,000 subscribers ActiveCampaign is cheaper: $180/yr vs $180/yr. At 5,000 subscribers Ghost (Pro) is cheaper: $756/yr vs $948/yr.
Last checked 2026-10-18 on the official pages.
The lowest stated yearly-billing price for each list size, from ActiveCampaign ↗ and Ghost (Pro) ↗ official pricing, checked 2026-10-18. Base plans only; features differ between plans.
| Subscribers | ActiveCampaign | Ghost (Pro) |
|---|---|---|
| 500 | Starter: $180/yr | Starter: $180/yr |
| 1,000 | Starter: $180/yr | Starter: $180/yr |
| 2,500 | Starter: $468/yr | Publisher: $552/yr |
| 5,000 | Starter: $948/yr | Publisher: $756/yr |
| 10,000 | Starter: $1,788/yr | Publisher: $1,056/yr |
| 25,000 | Plus: $4,668/yr | Publisher: $1,692/yr |
| 50,000 | Plus: $7,308/yr | Publisher: $2,496/yr |
| 100,000 | no plan / pending | Publisher: $3,288/yr |
| 250,000 | no plan / pending | no plan / pending |
Visit ActiveCampaign ↗ · Visit Ghost (Pro) ↗
Disclosure: the beehiiv and AWeber sign-up links are affiliate links, so we may earn a commission if you subscribe through it. Prices, tiers and the cheapest-first ordering are calculated identically for every platform and never depend on affiliate status. Other platform links are plain.
See the per-plan tiers with sources on the ActiveCampaign and Ghost (Pro) pages. Alternatives: ActiveCampaign · Ghost (Pro)
Frequently asked questions
Is ActiveCampaign cheaper than Ghost (Pro)?
At 1,000 subscribers ActiveCampaign is cheaper: $180/yr vs $180/yr. At 5,000 subscribers Ghost (Pro) is cheaper: $756/yr vs $948/yr.
Is ActiveCampaign free?
No. ActiveCampaign's pricing page lists the Starter, Plus, Pro and Enterprise plans and a free trial, not a free plan.
Is Ghost (Pro) free?
No. Ghost (Pro) has no free plan on its official pricing page.
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