Buttondown vs Kit: cost by list size
The lowest stated yearly-billing price for each list size, from Buttondown ↗ and Kit ↗ official pricing, checked 2026-10-17. Base plans only; features differ between plans.
| Subscribers | Buttondown | Kit |
|---|---|---|
| 500 | no plan / pending | Free: $0/yr cheapest paid: Creator $390 |
| 1,000 | no plan / pending | Free: $0/yr cheapest paid: Creator $390 |
| 2,500 | no plan / pending | Free: $0/yr cheapest paid: Creator $590 |
| 5,000 | no plan / pending | Free: $0/yr cheapest paid: Creator $890 |
| 10,000 | no plan / pending | Free: $0/yr cheapest paid: Creator $1,390 |
| 25,000 | no plan / pending | Creator: $1,990/yr |
| 50,000 | no plan / pending | Creator: $3,790/yr |
| 100,000 | no plan / pending | Creator: $6,790/yr |
| 250,000 | no plan / pending | Creator: $15,790/yr |
Visit Buttondown ↗ · Visit Kit ↗
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See the per-plan tiers with sources on the Buttondown and Kit pages.
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