Kit alternatives by price
At 5,000 subscribers, 5 tracked platform(s) are cheaper than Kit Creator at $890/yr ($74.17/mo billed yearly). The cheapest is Brevo Starter at $345/yr ($28.75/mo billed yearly).
Last checked 2026-10-17 on the official pages.
The cheapest paid plan of each alternative at each list size (yearly billing where the page states it), next to Kit's own price. Base plans only; features differ.
| Subscribers | Kit | beehiiv | MailerLite | Ghost (Pro) | Buttondown | Substack | Mailchimp | Brevo | Flodesk |
|---|---|---|---|---|---|---|---|---|---|
| 500 | $390 | $588 +$198/yr vs Kit | $129.60 −$260.40/yr vs Kit | $180 −$210/yr vs Kit | $108 −$282/yr vs Kit | 10% of paid revenue | $156 −$234/yr vs Kit | $97 −$293/yr vs Kit | $228 −$162/yr vs Kit |
| 1,000 | $390 | $588 +$198/yr vs Kit | $205.20 −$184.80/yr vs Kit | $180 −$210/yr vs Kit | $108 −$282/yr vs Kit | 10% of paid revenue | $318 −$72/yr vs Kit | $183 −$207/yr vs Kit | $228 −$162/yr vs Kit |
| 2,500 | $590 | $828 +$238/yr vs Kit | $356.40 −$233.60/yr vs Kit | $552 −$38/yr vs Kit | $348 −$242/yr vs Kit | 10% of paid revenue | $540 −$50/yr vs Kit | $270 −$320/yr vs Kit | $348 −$242/yr vs Kit |
| 5,000 | $890 | $1,140 +$250/yr vs Kit | $529.20 −$360.80/yr vs Kit | $756 −$134/yr vs Kit | $348 −$542/yr vs Kit | 10% of paid revenue | $900 +$10/yr vs Kit | $345 −$545/yr vs Kit | $576 −$314/yr vs Kit |
| 10,000 | $1,390 | $1,428 +$38/yr vs Kit | $961.20 −$428.80/yr vs Kit | $1,056 −$334/yr vs Kit | $948 −$442/yr vs Kit | 10% of paid revenue | $1,320 −$70/yr vs Kit | $497 −$893/yr vs Kit | $792 −$598/yr vs Kit |
| 25,000 | $1,990 | $2,028 +$38/yr vs Kit | $1,933.20 −$56.80/yr vs Kit | $1,692 −$298/yr vs Kit | no plan this size | 10% of paid revenue | $3,240 +$1,250/yr vs Kit | $885 −$1,105/yr vs Kit | $1,788 −$202/yr vs Kit |
| 50,000 | $3,790 | $2,988 −$802/yr vs Kit | $3,445.20 −$344.80/yr vs Kit | $2,496 −$1,294/yr vs Kit | no plan this size | 10% of paid revenue | $4,620 +$830/yr vs Kit | $2,689 −$1,101/yr vs Kit | $4,284 +$494/yr vs Kit |
| 100,000 | $6,790 | $4,788 −$2,002/yr vs Kit | $4,741.20 −$2,048.80/yr vs Kit | $3,288 −$3,502/yr vs Kit | no plan this size | 10% of paid revenue | $9,600 +$2,810/yr vs Kit | $4,633 −$2,157/yr vs Kit | $7,584 +$794/yr vs Kit |
| 250,000 | $15,790 | $10,428 −$5,362/yr vs Kit | no plan this size | no plan this size | no plan this size | 10% of paid revenue | no plan this size | no plan this size | $17,484 +$1,694/yr vs Kit |
Disclosure: the beehiiv sign-up link is an affiliate link, so we may earn a commission if you subscribe through it. Prices, tiers and the cheapest-first ordering are calculated identically for every platform and never depend on affiliate status. Other platform links are plain.
Head-to-head: Kit vs beehiiv · Kit vs MailerLite · Kit vs Ghost (Pro) · Kit vs Buttondown · Kit vs Substack · Kit vs Mailchimp · Kit vs Brevo · Kit vs Flodesk
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Frequently asked questions
What is the cheapest Kit alternative for 1,000 subscribers?
Buttondown Basic at $108/yr ($9/mo billed monthly), from the official pricing page.
What is the cheapest Kit alternative for 10,000 subscribers?
Brevo Starter at $497/yr ($41.42/mo billed yearly), from the official pricing page.
What is the cheapest Kit alternative for 50,000 subscribers?
Ghost (Pro) Publisher at $2,496/yr ($208/mo billed yearly), from the official pricing page.
Is there a free alternative to Kit?
beehiiv: Yes, up to 2,500 subscribers.; MailerLite: Yes, up to 250 subscribers. Free: 250 subscribers, 2,500 monthly emails.; Ghost (Pro): No. Ghost (Pro) has no free plan on its official pricing page.; Buttondown: Yes, up to 100 subscribers.; Substack: Yes. Substack charges no subscription fee; it takes 10% of paid-subscription revenue, so a free newsletter costs $0.; Mailchimp: Yes, up to 250 contacts.; Brevo: Yes, up to 300 subscribers. Free plan: up to 300 emails per day, so one send reaches at most 300 subscribers.; Flodesk: Not for sending. Flodesk's Free plan covers forms, landing pages and link-in-bio but does not include email sending, so a newsletter needs a paid plan (Lite, Pro or Everything).
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