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ActiveCampaign vs MailerLite: cost by list size

At 1,000 subscribers ActiveCampaign is cheaper: $180/yr vs $205.20/yr. At 5,000 subscribers MailerLite is cheaper: $529.20/yr vs $948/yr.

Last checked 2026-10-18 on the official pages.

The lowest stated yearly-billing price for each list size, from ActiveCampaign ↗ and MailerLite ↗ official pricing, checked 2026-10-18. Base plans only; features differ between plans.

Subscribers	ActiveCampaign	MailerLite
500	Starter: $180/yr	Growing Business (Comfort): $129.60/yr
1,000	Starter: $180/yr	Growing Business (Comfort): $205.20/yr
2,500	Starter: $468/yr	Growing Business (Comfort): $356.40/yr
5,000	Starter: $948/yr	Growing Business (Comfort): $529.20/yr
10,000	Starter: $1,788/yr	Growing Business (Comfort): $961.20/yr
25,000	Plus: $4,668/yr	Growing Business (Comfort): $1,933.20/yr
50,000	Plus: $7,308/yr	Growing Business (Comfort): $3,445.20/yr
100,000	no plan / pending	Growing Business (Comfort): $4,741.20/yr
250,000	no plan / pending	no plan / pending

Visit ActiveCampaign ↗ · Visit MailerLite ↗

Disclosure: the beehiiv and AWeber sign-up links are affiliate links, so we may earn a commission if you subscribe through it. Prices, tiers and the cheapest-first ordering are calculated identically for every platform and never depend on affiliate status. Other platform links are plain.

See the per-plan tiers with sources on the ActiveCampaign and MailerLite pages. Alternatives: ActiveCampaign · MailerLite

Frequently asked questions

Is ActiveCampaign cheaper than MailerLite?

At 1,000 subscribers ActiveCampaign is cheaper: $180/yr vs $205.20/yr. At 5,000 subscribers MailerLite is cheaper: $529.20/yr vs $948/yr.

Is ActiveCampaign free?

No. ActiveCampaign's pricing page lists the Starter, Plus, Pro and Enterprise plans and a free trial, not a free plan.

Is MailerLite free?

Yes, up to 250 subscribers. Free: 250 subscribers, 2,500 monthly emails.