Kit vs Moosend: cost by list size
At 1,000 subscribers Moosend is cheaper: $156/yr vs $390/yr. At 5,000 subscribers Moosend is cheaper: $456/yr vs $890/yr.
Last checked 2026-10-18 on the official pages.
The lowest stated yearly-billing price for each list size, from Kit ↗ and Moosend ↗ official pricing, checked 2026-10-18. Base plans only; features differ between plans.
| Subscribers | Kit | Moosend |
|---|---|---|
| 500 | Free: $0/yr cheapest paid: Creator $390 | Pro: $84/yr |
| 1,000 | Free: $0/yr cheapest paid: Creator $390 | Pro: $156/yr |
| 2,500 | Free: $0/yr cheapest paid: Creator $590 | Pro: $312/yr |
| 5,000 | Free: $0/yr cheapest paid: Creator $890 | Pro: $456/yr |
| 10,000 | Free: $0/yr cheapest paid: Creator $1,390 | Pro: $840/yr |
| 25,000 | Creator: $1,990/yr | Pro: $1,536/yr |
| 50,000 | Creator: $3,790/yr | Pro: $3,024/yr |
| 100,000 | Creator: $6,790/yr | Pro: $5,988/yr |
| 250,000 | Creator: $15,790/yr | Pro: $14,592/yr |
Disclosure: the beehiiv and AWeber sign-up links are affiliate links, so we may earn a commission if you subscribe through it. Prices, tiers and the cheapest-first ordering are calculated identically for every platform and never depend on affiliate status. Other platform links are plain.
See the per-plan tiers with sources on the Kit and Moosend pages. Alternatives: Kit · Moosend
Frequently asked questions
Is Kit cheaper than Moosend?
At 1,000 subscribers Moosend is cheaper: $156/yr vs $390/yr. At 5,000 subscribers Moosend is cheaper: $456/yr vs $890/yr.
Is Kit free?
Yes, up to 10,000 subscribers.
Is Moosend free?
No. Moosend's pricing page offers a 30-day free trial without a credit card, not a free plan.
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