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Klaviyo vs Moosend: cost by list size

At 1,000 subscribers Moosend is cheaper: $156/yr vs $360/yr billed monthly. At 5,000 subscribers Moosend is cheaper: $456/yr vs $1,200/yr billed monthly.

Last checked 2026-10-18 on the official pages.

The lowest stated yearly-billing price for each list size, from Klaviyo ↗ and Moosend ↗ official pricing, checked 2026-10-18. Base plans only; features differ between plans.

Subscribers	Klaviyo	Moosend
500	Email: $240/yr (billed monthly; no yearly price stated)	Pro: $84/yr
1,000	Email: $360/yr (billed monthly; no yearly price stated)	Pro: $156/yr
2,500	Email: $720/yr (billed monthly; no yearly price stated)	Pro: $312/yr
5,000	Email: $1,200/yr (billed monthly; no yearly price stated)	Pro: $456/yr
10,000	Email: $1,800/yr (billed monthly; no yearly price stated)	Pro: $840/yr
25,000	Email: $4,800/yr (billed monthly; no yearly price stated)	Pro: $1,536/yr
50,000	Email: $8,640/yr (billed monthly; no yearly price stated)	Pro: $3,024/yr
100,000	Email: $16,560/yr (billed monthly; no yearly price stated)	Pro: $5,988/yr
250,000	no plan / pending	Pro: $14,592/yr

Visit Klaviyo ↗ · Visit Moosend ↗

Disclosure: the beehiiv and AWeber sign-up links are affiliate links, so we may earn a commission if you subscribe through it. Prices, tiers and the cheapest-first ordering are calculated identically for every platform and never depend on affiliate status. Other platform links are plain.

See the per-plan tiers with sources on the Klaviyo and Moosend pages. Alternatives: Klaviyo · Moosend

Frequently asked questions

Is Klaviyo cheaper than Moosend?

At 1,000 subscribers Moosend is cheaper: $156/yr vs $360/yr billed monthly. At 5,000 subscribers Moosend is cheaper: $456/yr vs $1,200/yr billed monthly.

Is Klaviyo free?

Yes, up to 250 active profiles. Free plan: 500 email sends per month.

Is Moosend free?

No. Moosend's pricing page offers a 30-day free trial without a credit card, not a free plan.