Home › Compare › Kit vs Klaviyo

Kit vs Klaviyo: cost by list size

At 1,000 subscribers Klaviyo is cheaper: $360/yr billed monthly vs $390/yr. At 5,000 subscribers Kit is cheaper: $890/yr vs $1,200/yr billed monthly.

Last checked 2026-10-18 on the official pages.

The lowest stated yearly-billing price for each list size, from Kit ↗ and Klaviyo ↗ official pricing, checked 2026-10-18. Base plans only; features differ between plans.

Subscribers	Kit	Klaviyo
500	Free: $0/yr cheapest paid: Creator $390	Email: $240/yr (billed monthly; no yearly price stated)
1,000	Free: $0/yr cheapest paid: Creator $390	Email: $360/yr (billed monthly; no yearly price stated)
2,500	Free: $0/yr cheapest paid: Creator $590	Email: $720/yr (billed monthly; no yearly price stated)
5,000	Free: $0/yr cheapest paid: Creator $890	Email: $1,200/yr (billed monthly; no yearly price stated)
10,000	Free: $0/yr cheapest paid: Creator $1,390	Email: $1,800/yr (billed monthly; no yearly price stated)
25,000	Creator: $1,990/yr	Email: $4,800/yr (billed monthly; no yearly price stated)
50,000	Creator: $3,790/yr	Email: $8,640/yr (billed monthly; no yearly price stated)
100,000	Creator: $6,790/yr	Email: $16,560/yr (billed monthly; no yearly price stated)
250,000	Creator: $15,790/yr	no plan / pending

Visit Kit ↗ · Visit Klaviyo ↗

Disclosure: the beehiiv and AWeber sign-up links are affiliate links, so we may earn a commission if you subscribe through it. Prices, tiers and the cheapest-first ordering are calculated identically for every platform and never depend on affiliate status. Other platform links are plain.

See the per-plan tiers with sources on the Kit and Klaviyo pages. Alternatives: Kit · Klaviyo

Frequently asked questions

Is Kit cheaper than Klaviyo?

At 1,000 subscribers Klaviyo is cheaper: $360/yr billed monthly vs $390/yr. At 5,000 subscribers Kit is cheaper: $890/yr vs $1,200/yr billed monthly.

Is Kit free?

Yes, up to 10,000 subscribers.

Is Klaviyo free?

Yes, up to 250 active profiles. Free plan: 500 email sends per month.