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Beta. Prices come only from each platform's official pricing page, in USD, before tax, add-ons and payment-processor fees. Anything not stated there is marked pending.
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beehiiv price change at 2,500 subscribers

At 2,500 subscribers, Lite costs $79/mo versus $69/mo on Scale (+14.5%). Yearly, Lite is $828 (12 × $69/mo) versus $729 billed annually on Scale (+$99, +13.6%). Pro costs $149/mo versus $149/mo on Max (+0.0%). Yearly, Pro is $1,548 (12 × $129/mo) versus $1,573 billed annually on Max (-$25, -1.6%). The cheapest other platform at this size, by yearly price, is Kit Free at $0/yr. The cheapest paid alternative is Brevo Starter at $270/yr.

Last checked 2026-10-18 on the official pages.

Old Scale and Max prices from the 2026-09-23 archive. New Lite and Pro prices from the live pricing page, checked 2026-10-18.

Scale vs Lite at 2,500

Monthly billing

SubscribersScale monthlyLite monthly$ change% change
2,500$69/mo$79/mo+$10+14.5%

Annual billing

SubscribersScale /mo annualLite /mo annual$ change% changeScale billed annuallyLite yearly costYearly $Yearly %
2,500$61/mo$69/mo+$8+13.1%$729/yr$828/yr+$99+13.6%

Max vs Pro at 2,500

Monthly billing

SubscribersMax monthlyPro monthly$ change% change
2,500$149/mo$149/mo$0+0.0%

Annual billing

SubscribersMax /mo annualPro /mo annual$ change% changeMax billed annuallyPro yearly costYearly $Yearly %
2,500$131/mo$129/mo-$2-1.5%$1,573/yr$1,548/yr-$25-1.6%

Lite and Pro yearly cost is 12 × the per-month price shown for yearly billing. Scale and Max yearly cost is the archive's stated 'billed annually' total.

Cheapest other platform at 2,500 subscribers, by yearly price: Kit Free at $0/yr.

Cheapest paid alternative: Brevo Starter at $270/yr.

Calculator · beehiiv pricing · beehiiv alternatives · Cheapest platform · beehiiv vs Kit · beehiiv vs MailerLite

All platforms at 2,500 · beehiiv at 2,500 · All tiers · Calculator at 2,500

Other sizes: 1,000 2,500 5,000 10,000 25,000 50,000 75,000 100,000

Sources

Last checked 2026-10-18.

Frequently asked questions

How much more is beehiiv Lite than Scale at 2,500 subscribers?

Monthly, Lite is $79/mo and Scale was $69/mo (+$10, +14.5%).

How much is beehiiv Pro versus Max at 2,500 subscribers?

Monthly, Pro is $149/mo and Max was $149/mo ($0, +0.0%).

What is the cheapest alternative to beehiiv at 2,500 subscribers?

Kit Free at $0/yr, ranked by yearly price. Affiliate status is not part of the ranking.

When does an existing beehiiv customer pay the new price?

New pricing takes effect for new beehiiv customers starting October 1, 2026. If you're an existing customer, nothing changes until your first renewal on or after November 1, 2026. Monthly customers: you'll get at least 30 days' notice before your first bill at the new price. Annual customers: you keep your current price through the end of your current annual term. You don't need to do anything.