Kit cost at 5,000 subscribers
From the official pricing page ↗, checked 2026-10-17.
| Plan | Billed monthly | Billed yearly | Source |
|---|---|---|---|
| Free (tier up to 10,000) | $0/yr ($0/mo) | $0/yr ($0/mo) | source · 2026-10-17 |
| Creator (tier up to 5,000) | $1,068/yr ($89/mo) | $890/yr ($74.17/mo) | source · 2026-10-17 |
| Pro (tier up to 5,000) | $1,668/yr ($139/mo) | pending | source · 2026-10-17 |
How that compares at 5,000 subscribers
| Platform · plan | Tier used | Billed monthly (per year) | Billed yearly (per year) | Source |
|---|---|---|---|---|
| Buttondown · Standard | up to 5,000 | $348 ($29/mo) | pending | source · 2026-10-17 |
| MailerLite · Growing Business (Comfort) | up to 5,000 | $588 ($49/mo) | $529.20 ($44.10/mo) | source · 2026-10-17 |
| MailerLite · Advanced (Power) | up to 5,000 | $828 ($69/mo) | $745.20 ($62.10/mo) | source · 2026-10-17 |
| Ghost (Pro) · Publisher | up to 5,000 | $900 ($75/mo) | $756 ($63/mo) | source · 2026-10-17 |
| Kit · Creator | up to 5,000 | $1,068 ($89/mo) | $890 ($74.17/mo) | source · 2026-10-17 |
| Buttondown · Professional | up to 10,000 | $948 ($79/mo) | pending | source · 2026-10-17 |
| beehiiv · Lite | up to 5,000 | $1,308 ($109/mo) | $1,140 ($95/mo) | source · 2026-10-17 |
| Kit · Pro | up to 5,000 | $1,668 ($139/mo) | pending | source · 2026-10-17 |
| Buttondown · Advanced | up to 20,000 | $1,668 ($139/mo) | pending | source · 2026-10-17 |
| beehiiv · Pro | up to 5,000 | $2,388 ($199/mo) | $2,028 ($169/mo) | source · 2026-10-17 |
| Ghost (Pro) · Business | up to 5,000 | $2,868 ($239/mo) | $2,388 ($199/mo) | source · 2026-10-17 |
| Substack · 10% revenue share | n/a | 10% of paid-subscription revenue, $0 if you don't charge. Add your revenue in the calculator. | source · 2026-10-17 | |
| Kit · Free | up to 10,000 | $0 ($0/mo) | $0 ($0/mo) | source · 2026-10-17 |
Disclosure: the beehiiv sign-up link is an affiliate link, so we may earn a commission if you subscribe through it. Prices, tiers and the cheapest-first ordering are calculated identically for every platform and never depend on affiliate status. Other platform links are plain.
Other sizes: 500 1,000 2,500 5,000 10,000 25,000 50,000 100,000 250,000
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